The
Real Costs of STUFF!
Environmental Concerns
Most of the things we purchase have a hidden cost --- the environmental
impact of the manufacturing and distribution processes for the
product. These costs will passed on to future generations whose
lifestyles will suffer enormously unless something is done about
this now. When people go to Wal-Mart, they may go for one reason:
they are looking for the lowest price and the best bargain. But
there are more important, long-term issues to consider for the
future.
There are actually very few totally environmentally friendly
products available in today's market place. For example, most
cosmetic products have a harsh environmental impact. An ingredient
in some children's sun block actually becomes a carcinogen when
exposed to the sun.
And sunscreen may may be essential in avoiding sunburn and melanoma,
but they all contain a toxic ingredient that washes off and between
4,000 and 6,000 metric tons of this are deposited by swimmers
each year in the oceans of the world.
The label 100 percent organic cotton T-shirt means the growers
didn't use pesticides or release poisons into the environment.
They didn't use chemical fertilizers that wash into the ground
water, putrefy and kill living organisms in the water. But a dyed
T-shirt contains textile dyes that are toxins and cause high rates
of leukemia among employees.
Plastic bags require 500 to 1,000 years to decompose, but this
is not just a landfill issue – the manufacturing stages
have a huge environmental impact. Using a cloth bag may not be
as convenient when shopping, it is easier to carry more plastic
bags at a time and you can wad them up and throw them away. But
if a cloth bag eventually replaces 1,000 paper or plastic bags,
the practice will benefit nature and, ultimately, save the planet
for future generations.
Manufacturers need to employ ingredients and processes that
don't cause an environmental impact. The industrial revolution
made life comfortable and convenient, but at a hidden cost for
future generations.
Companies actually tend to be ahead of consumers in this matter,
especially during this market downturn, when many are concerned
over their survival. The largest consumer goods companies are
already using life cycle assessment tools to examine their entire
range of products and identify their environmental impact.
What can you, as a consumer, do to affect environmental change?
For starters, examine the environmental impact of the products
you purchase on a regular basis. There are many useful web sites
available for this. Identify the best products in each category
and share that information with everyone you know. And tell the
manufacturers why you are using their product – or why you
will no longer purchase it.
For example, there are 50 ingredients in a bottle of shampoo.
GoodGuide.com looks at every one of those ingredients in a medical
database and rates them according to their price and toxic ingredients.
The site makes it easy for users to communicate with a company
and tell them what you think of their product.
The Internet offers phenomenal technologies for affecting environmental
change. Email, text messaging, Twitter, Facebook and other web-based
networking tools offer amazing ways to spread the word. Young
people can be a primary element in this effort -- they are familiar
with the technology and they are far more motivated to do what
they can to preserve the world than older generations.
Swarm intelligence could be the engine that enables people to
share this knowledge and create change by not only making it feasible
for companies to market environmentally friendly products, but
actually making it essential for either their survival or their
success. Participation in this effort will actually affect their
market share and profits.
This can't be done without government support. The People need
to let our representatives at all levels of government know they
must support the these environmental considerations for the good
of the people, the planet and the future --- and stop acquiescing
to the huge financial rewards promised by special interests ---
or we voters are going to throw them out of office.
The governments around the world must cooperate and develop environmental
regulations that make sense for the many, not just beneficial
for the few who are profiting from current practices. Government
action, resulting from pressure by informed consumers will be
essential to affect this change.
Dave Satre
May 17th 2009
All Commercial Rights Reserved
Links To Learn More About This Subject
The Story of Stuff: An Annie Leonard video
http://www.storyofstuff.com/
GoodGuide.com
http://goodguide.com
A web site that searches many databases to compare and rate products
in terms of environmental concerns and social impact with competing
products.
Moyers Journal May 15, 2009
Environmental Concerns (Video)
Guest: Daniel Goleman
Ecological Intelligence
http://www.pbs.org/moyers/journal/05152009/watch2.html
Skin Deep
A cosmetics database
http://www.cosmeticsdatabase.com/splash.php?URI=%2Findex.php
Ecological Intelligence: How Knowing The Hidden Impacts
Of What We Buy Can Change Everything (Book)
Daniel Goleman
Amazon: http://www.amazon.com/Ecological-Intelligence-Knowing-Impacts-Everything/dp/0385527829
Silent Spring (Book)
The beginning of the environmental movement.
Warned the World about the dangers of pesticides and pollution
as early as 1962.
Rachel Carson
Amazon:
http://www.amazon.com/s/ref=nb_ss_b?url=search-alias%3Dstripbooks&field-keywords=Silent+Spring&x=0&y=0
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